Hi, I'm Jodie 👋
JoTay is me and my daughter, from our home in Darwin.
In the Top End you're in the water half the year and sweating the other half. I got sick of taking my jewellery off for every swim and shower, and sick of cheap pieces going green.
So my daughter and I went looking for jewellery that could keep up. We found bright, fun stainless-steel pieces made to be worn in water, and we wear-test every style ourselves before it goes on the site.
The name is us: Jo for me and Tay for my daughter. She's my chief tester, stylist and hand model. I pack every order myself, at home.
We keep prices friendly, because jewellery should be fun, not something you're scared to wear. Thanks for supporting a little Darwin family business. It means the world.
Shower it. Swim it. Love it. 💗